People will forget up to 75% of your content after 24 hours.
Unless you give them something engaging to review. Enter, visual notes!
Visual notes are a highly effective way to help your audience remember your experience.
When was the last time you watched the recording of a session? or read a written summary after a conference?
If you’re like most people, your answer is probably “never.” Your audience is no different.
But when you give them the content summarized with engaging and fun sketches, your audience is more likely to review the information AND share it with others.
This is the power of visual notes (Also called: graphic recording, sketchnotes, live illustrations, or scribing.)
No matter how you call it, the process is the same: I join your event and capture the highlights in real time through fun and clever drawings.
After the event you’ll have amazing visual summaries that you can share with your audience immediately.
If it’s important for you to elevate the experience of your event, stay top of mind, or align your team, visual notes are for you.
Let’s partner to make your brand and your content unforgettable for your audience!
Alejo has been a professional sketchnoter since 2018 and has created sketchnotes for hundreds of events worldwide. This is a sample of his most recent work:
HOW IT WORKS
1. Receive guidance
Zero worries. I’ll advise you and your team on the best strategy to use visual notes for maximum impact
2. See the magic
Sit down, get your popcorn, and watch the artist create outstanding visual notes, LIVE!
Yes, this goes for virtual events, too.
3. Share & impress
Share the digital versions and watch engagement go through the roof!
MY clients and their audiences LOVE visual notes!
But don’t take my word for it. Here’s what they are saying:
If you scrolled this far, you must be wondering how we could work together.
It’s easy-peasy!
Just schedule a call, fill out the short form, and we’ll go through the details of your event or project to see if we are a good fit.
I’m based in Atlanta, Georgia but I have a passport and I’m not afraid to use it! I’m available for English or Spanish-language events worldwide.
Want more information before a call?
No problem. I understand you want to make an informed decision.
Please fill out the form below with your questions and I’ll be in touch within the next 48 hours.
F.A.Q
Click on the question to read the answer
Will this distract my audience?
Yes, but in a good way.
How often do you have a distraction that actually brings back attention to the main topic?
People have different ways to learn, and there are many studies that prove visual communication is the most effective of them.
By adding Visual Notes to your event you'll give your attendees a new layer of meaning, helping them to remain engaged and to retain the information for a longer time.
Learn more about it here.
What if my event is online?
Then I will participate digitally (and we get brownie points with Mother Earth).
I connect to your streaming platform remotely, draw live on my tablet, and the audience will be able to watch my screen.
I can also be a fly on the wall and send you the images right af
ter the event.
Do you also create visual notes for pre-recorded content like podcasts?
I ❤️ podcasts. So yes, I do.
This is a great way to complement and promote your audio-only content to reach your audience in a visual way. It makes social media sharing easier, too.
Pro tip: If you're going to invest in visual notes for your podcast, make sure it's at least for an entire season.
This will increase the expectation from your audience and will result in a better investment.
What can I do to best use the images after the event?
The art is yours to share in any way you wish.
For physical media, you keep the artwork and I also send you a digital copy later.
For digital media, I send you the digital artwork.
I can also provide social media ready content based on the artwork, such as Instagram carousels or time-lapse videos.
We’ll discuss your options based on your goals.
What's best: digital or traditional Visual Notes?
They both work well! we'll advise you on the best approach based on your goals and type of event.
You don't need to figure this out by yourself.
BUT, in case you are curious, here are a few tips:
Digital visual notes (made with an iPad)
1.Can be projected to large screens during the whole event or at specific times.
2.Require little logistics
3.Are good for the environment
4.It's quickly shareable online (if you want to maximize engagement on social media, we can provide them during the event)
5.Ideal for internal meetings in small offices.
Traditional visual notes (with markers and big format canvas)
1.Can be displayed the whole time as an activation for your audience to interact with (ask me about interactive boards).
2.Require shipping logistics
3.The boards are yours to keep AND you'll receive digital versions after the event.
4.Great for unplugged meetings, to help your team engage on screenless formats.
5.Audiences perceive it as a kind of "performance," enhancing the experience of your event.
Do you run workshops?
Absolutely! For workshops, I've taught and trained other visual note takers as well as amateurs of all ages and levels of skill. My workshops are highly interactive and hands on.
Current topics are:
• Nurture WOW: Three steps to get unstuck and boost your skills so people start paying attention to what you offer.
• Storydrawing: How to tell powerful stories through simple visuals.
• The business of creativity: How to make money as a creative professional.
• Visual communication for left brainers: How people who "can't even draw a stick figure" use visuals to communicate better.
Do you rehearse or need the speech script in advance?
Nope, I really do this all live!
All I need is to know the name/topic of the speech and the speaker to prep, and I need the approximate speech duration so I can pace things properly.
¿Hablas español?
¡Sí! Español es mi lengua natal. Nací y crecí en Costa Rica pero vivo en Estados Unidos y soy 100% bilingüe.
The topic of my event is heavy and serious. Would your work be appropriate in this context?
Truth is, when the topic is important, the illustrations help people feel heard, seen, and understood. They connect your audience with your message in a deep way.
I am sensitive to tone and I have seen great success with events centered on hard topics.
Do you do brainstorming sessions?
Absolutely. You’d be amazed by how helpful it can be to see your ideas come to life visually.
If you and your team need a little creative energy to move things along, I’ll come to your office or participate in a Zoom meeting.
It’ll be the most fun you’ve ever had at a meeting!
What are your prices? I want to to know what to expect.
The huge range of scope and type of projects means this is impossible to estimate until we’ve talked about your project.
However, our minimum level of engagement starts at $2000.
If you are open to discuss budget, I’m always happy to help you see what we can do, or refer you to other colleages or resources.